Minneapolis — Negotiations have been completed in the deal which allies Northwest Theaters (Finkelstein & Ruben) with Paramount and Publix.
Under terms of the agreement, the Publix house under construction here, will be operated under Finkelstein & Ruben management.
The agreement assures F. & R. preference on Paramount service, and future development of the circuit will be participated in by Paramount and Publix.
Some months ago, Publix started construction of a 3,000-seat theater here, following disagreement between the circuit and Paramount. Previously at various times Publix had sought an interest in the chain, but without avail.
Rccentlv, the firm booked in a block of Paramount pictures on telegraphic instructions from Eddie Ruben in New York. The deal finally was closed by M. L. Finkelstein, who has just returned from New York.
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Closing of the deal with F. & R. was confirmed yesterday at the Publix office.